Commercial-grade content, produced consistently.
Premium photo and video assets for hospitality, dining and lifestyle brands, built through flexible creative partnerships rather than isolated one-off shoots.
For hotels, restaurants and premium brands that need a constant flow of high-quality content without building a full campaign every time.
The gap between campaigns and content.
Most brands alternate between two extremes: high-end campaigns that look beautiful but happen too rarely, and everyday content that appears frequently but often lacks consistency, direction and production value.
High-end campaigns
- Polished
- Expensive
- Occasional
Everyday content
- Frequent
- Useful
- Often inconsistent
Maxen Studio was built to close that gap.
A flexible content partnership.
We plan and produce cinematic content on a recurring rhythm, creating a growing library of assets your team can use across social media, web, ads, PR, launches and sales conversations.
Rather than forcing every brand into a fixed monthly package, we build flexible creative partnerships around dedicated production days, content priorities and your communication calendar.
One production day. Many usable assets.
Every production is planned to deliver a full spread of formats, not a single hero video.
Hero films
Cinematic centerpiece edits for your website and launches.
Short-form reels
Social-first cuts built for the way people actually watch.
Photography
Commercial-grade stills for web, print and sales materials.
Vertical cutdowns
Story and Reels-ready crops from the same production day.
Story assets
Quick, disposable content for day-to-day visibility.
Website / ad crops
Formats sized and cropped for actual placements.
Launch content
Coordinated assets for openings, menus and seasonal moments.
PR / sales materials
Press-ready imagery and footage for partners and media.
Shared asset library
Every usable frame, organized and searchable by your team.
Built for premium categories.
Cinematic content crafted for hospitality, premium brands and high-end experiences.
A simple, repeatable rhythm.
Discovery
We understand your brand, upcoming priorities and current content gaps.
Creative Direction
Moodboard, shot list, content angles and a clear production plan.
Production Day
Lean but carefully directed photo and video production.
Edit & Delivery
Cinematic edits, vertical cuts, photo selection, story assets and an organized asset library.
Repeat / Evolve
Future production days build on the previous ones, creating consistency over time.
Ways to work together.
Most partnerships start with a pilot production day before evolving into a longer-term rhythm.
Pilot Production Day
Testing creative alignment before committing longer-term.
- One production session
- Selected edited photos
- Short videos / reels
- Vertical cutdowns
Custom proposal after discovery call.
Start with a pilotCreative Partner
Brands that need content throughout the year.
- Dedicated production days
- Recurring edits
- Ongoing creative direction
- Shared asset library
- Priority scheduling
Custom proposal after discovery call.
Book a discovery callSocial Layer
Teams that want support turning the library into a publishing rhythm.
- Content planning
- Captions
- Formatting
- Scheduling
- Light performance recap
Custom proposal after discovery call.
Ask about Social Layer
Founded by Daniele Giacobbe.
Daniele Giacobbe is a filmmaker and creative director working across hospitality, dining, lifestyle and premium brands. His work combines cinematic storytelling, commercial production standards and a strong focus on building visual systems that help brands stay visible and desirable over time.
Based in Milan, working across Europe, the United States and the Middle East.
Common questions.
Maxen Studio is founder-led from Milan, with regular production work across Europe, the US and the Middle East. For long-term partners, production days are planned in advance around dedicated trips and content priorities.
Build a visual system your brand can rely on.
Tell us what you're launching, refreshing or trying to communicate. We'll help define the right production rhythm and asset plan.