About

Founded by Daniele Giacobbe.

Filmmaker, Creative Director and Founder of Maxen Studio.

Daniele Giacobbe filming with a cinema camera on set
Based

Milan, working across Europe, the United States and the Middle East.

Selected categories

Hospitality, food, lifestyle, luxury, automotive and premium brands.

Over the past five years, Daniele has produced visual content for hospitality, food, lifestyle and premium brands across Europe, the United States and the Middle East. His work combines cinematic storytelling, commercial production standards and a strong focus on helping brands stay visible, desirable and consistent over time.

Studying cinematography in depth made it possible to oversee the entire creative process independently, from direction and cinematography through to the final edit, avoiding the dispersion and coordination overhead typical of larger teams. The result is production quality comparable to high-budget projects, at a fraction of the cost, with results that stay coherent and tailored to each brand.

Maxen Studio was created to bring that same visual standard into a more accessible, recurring content model.

Build a visual system your brand can rely on.

Tell us what you're launching, refreshing or trying to communicate. We'll help define the right production rhythm and asset plan.